Vibrant Naturals
Pure Nutrition for Vibrant Living
Privacy Policy
Last Updated: June 29, 2026
Important: Vibrant Naturals ("we," "us," or "our") is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your data when you visit our website or make a purchase.
1. Information We Collect
We collect the following types of information to process your orders and improve your shopping experience:
1.1 Personal Information
- Name — for order identification and delivery
- Email Address — for order confirmations, updates, and communication
- Phone Number — for delivery coordination and order-related calls
- Shipping Address — for product delivery
- Billing Address — for invoice generation (if different from shipping)
- GST Number — only if provided for business purchases (optional)
1.2 Payment Information
We do NOT store your card details. All payments are processed securely through certified Payment Gateways (Razorpay/PayU). We only receive confirmation of payment success/failure and a transaction reference number.
1.3 Automatically Collected Information
- IP address and browser type
- Device information (for mobile optimization)
- Pages visited and time spent (via cookies)
- Referring website or source
2. How We Use Your Information
| Purpose | Information Used |
|---|
| Order Processing & Fulfillment | Name, Address, Phone, Email |
| Payment Processing | Transaction details via Payment Gateway |
| Shipping & Delivery | Address, Phone (shared with courier partners) |
| Customer Support | Email, Phone, Order history |
| Marketing (with consent) | Email (only if you opt-in) |
| Website Improvement | Analytics data (anonymized) |
| Legal Compliance | As required by Indian law |
3. Cookies and Tracking Technologies
We use cookies to:
- Keep items in your shopping cart
- Remember your preferences
- Analyze website traffic and performance
- Prevent fraudulent transactions
You can disable cookies in your browser settings, but this may affect website functionality.
4. Data Sharing and Third Parties
We do not sell your personal data. We only share information with:
- Payment Gateways (Razorpay, PayU) — for secure transaction processing
- Logistics Partners (India Post, Delhivery, etc.) — for delivery (name, phone, address only)
- Website Hosting Provider — for technical operations
- Legal Authorities — when required by Indian law or court order
5. Data Security
We implement industry-standard security measures:
- SSL encryption (HTTPS) for all data transmission
- Secure server infrastructure with firewalls
- Regular security audits and updates
- Limited access to personal data (authorized personnel only)
- No storage of sensitive payment data (CVV, PIN, full card numbers)
6. Data Retention
We retain your personal information for:
- Order records: 5 years (as required by Indian tax laws)
- Marketing data: Until you unsubscribe or request deletion
- Analytics data: 26 months (anonymized)
After the retention period, data is securely deleted or anonymized.
7. Your Rights (Under Indian Law)
You have the right to:
- Access — Request a copy of your personal data
- Correction — Update inaccurate information
- Deletion — Request deletion of your data (subject to legal obligations)
- Objection — Opt out of marketing communications
- Portability — Receive your data in a structured format
To exercise these rights, contact us using the details below.
8. Children's Privacy
Our website is not intended for children under 13. We do not knowingly collect data from minors. If you believe a child has provided us with personal information, please contact us immediately.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Significant changes will be notified via email.
10. Contact Details